Training Overview
In today’s competitive environment, non-profit organizations face the ongoing challenge of securing funding to sustain and expand their operations. Recognizing this, we introduce a specialized training aimed at empowering NGOs to turn their activities and interests into viable, monetizable products. This training is designed to not only solve wide-scale problems but also to ensure the financial sustainability of your organization.
Target Audience
The training is designed for civil society and NGO professionals, managers, and anyone involved in the non-profit sector seeking innovative ways to increase financial resources through service-oriented products.
When
The training will be taking place on 11-12 July 2024
Deadline
10 July 2024
Training Content
The training lasts for eight consecutive hours. Please find below the agenda for the event:
Day I
Day I: Crafting Marketable NGO Products for Financial Sustainability
Time slot | Topic |
10:00 – 12:00 | Module I: Ideation and Conceptualization – Discover how to identify unique opportunities within your NGO’s activities and turn them into marketable products. Learn techniques for brainstorming, assessing feasibility, and aligning with your core mission. |
12:00 – 13:00 | Lunch Break |
13:00 – 15:00 | Module II: Product Development Strategy – Dive into the practical aspects of developing your idea into a tangible product or service. This session covers design thinking, prototype development, and user validation strategies. |
15:00 | End of the 1st Day |
Day II
Day II: Monetization and Growth Strategies for NGO Products
Time slot | Topic |
10:00 – 12:00 | Module III: Marketing and Outreach – Learn how to create a compelling marketing strategy for your NGO’s products. Topics include building a strong value proposition, digital marketing fundamentals, and effective communication channels for reaching your target audience. |
12:00 – 13:00 | Lunch Break |
13:00 – 15:00 | Module IV: Revenue Generation and Sustainability – Explore various revenue models suitable for NGO products and services. Understand the essentials of pricing, sales channels, partnerships, and long-term sustainability plans. |
15:00 | End of the 2nd Day |
Certificate
Upon completion of the entire training, participants will receive an official certificate of attendance.
Trainer
Ebubekir ISIK, Executive Director of Brussels Academy
Venue
The training will take place via Zoom. Each participant will receive a link to have access to the platform from.
PLEASE NOTE | The training session’s working language is English.
Training details
- Lectures 0
- Quizzes 0
- Duration 2 days
- Skill level All levels
- Language English
- Students 24
- Assessments Yes